About us
We show founders exactly how competitors won their first customers
MyTractionIQ is a competitor research tool built for early-stage founders. Instead of a $799/mo enterprise subscription, you pay $19.99 once and get a cited, actionable playbook — every claim linked to a real URL — showing how three of your competitors got their first 100 customers.
Founded by Clemens Raemy and Weina Scott, MyTractionIQ was born out of a simple frustration: the best competitive intelligence was locked behind enterprise pricing that early-stage founders couldn't afford.
Our story
Built in secret, launched on a birthday
The problem became too obvious to ignore
Clemens and Weina kept watching early-stage founders make the same mistake: guessing at go-to-market strategy instead of studying what actually worked for competitors. The tools that could answer this were either enterprise-priced (Crayon, Klue) or too shallow to be useful. The gap was obvious. They decided to fill it.
Building the research engine
The hardest part wasn't building a report — it was building one that founders could actually trust. Every claim had to be linked to a real, live URL. The scraping pipeline, the AI synthesis layer, the citation system — all built from scratch to produce research that felt more like a consultant's memo than a chatbot's guess.
Launched on Weina's birthday — March 2026
Four months ago, MyTractionIQ went live. The launch date wasn't planned that way — it just happened to land on Weina's birthday, which felt like a fitting way to mark the occasion. The first reports went out the same day. Founders started using the playbooks within hours. The product worked. And we've been iterating ever since.
Growing with our founders
In the months since launch, we've shipped two free preview reports per user, a full comparison guide against enterprise tools, and a resource library. Every update has come directly from founder feedback. We're building this for the people who can't afford to guess their way to traction.
What we believe
Our values
Every claim earns its place
We link every fact to a real source. Not because we have to — because founders deserve to know where their intelligence is coming from. Unverifiable claims aren't intelligence; they're noise. We build tools that respect your ability to think critically.
Founder-fair pricing
Enterprise tools are built for procurement teams. We're built for founders bootstrapping their first $1M. $19.99 one-time means you can buy a report the day you need it, without a 30-day sales cycle or a multi-seat contract.
Actionable over impressive
A beautiful 80-page report that nobody acts on is a failure. We optimize for the moment a founder reads a finding and immediately knows what to do next. Shorter sentences. Clearer takeaways. Less filler.
Built for the early days
We remember what it feels like to be pre-revenue and over-worked. Every feature decision starts with one question: does this help a founder move faster and smarter today? If the answer isn't clearly yes, we don't build it.
In the press